SEO and Social Media Strategy

Number of individual students required: 10 students Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of followers/likes and share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Creating engaging content for prominent media websites Working with tools and programs such as Instagram, TikTok, Facebook, and Twitter We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: Being ranked on the top results of the following search results: Virtual experience Virtual activities Virtual escape rooms Escape rooms This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Virtual Escape Rooms – Brand Awareness

Our team creates and runs virtual escape rooms for organizations of all types. People are looking for dynamic ways to connect with peers virtually, and we know companies are looking for ways to meet that need, and that's where we fit in. We've worked with huge corporations start-ups, and the non-profit sector to provide these experiences. We are in a competitive marketplace, particularly following COVID-19, as many companies pivoted their delivery models to be virtual. We are looking to establish brand awareness and a strategy for promotion of our virtual experiences. We would like to be the number one provider of virtual team/community building experiences in Canada.